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Regionale Marken Und Konsumentenverhalten: Konsequenzen Fur Die Markenfuhrung (German)

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Book Details

Contributors
Author Anja Geigenm Ller
Dimensions
Width 5.83 inch
Height 0.51 inch
Weight 286 g
Format
Binding Paperback
Overview
Number of Pages 208 Pages
Series Name Integratives Marketing - Wissenstransfer Zwischen Theorie Und Praxis
Publisher Springer
Publication Year 2003
ISBN-13 9783824478972
ISBN-10 3824478978
Language German
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